Blog
Reducing OTT Churn & Machine Learning. Why you should try it?
Increasing SVOD competition and slowing OTT market growth will make customer acquisition a more challenging, and expensive, proposition for OTT services. As it becomes harder
Video recommendations and Machine Learning
A good content recommendation system is key for any content provider. Machine Learning video recommendations provide a unique opportunity for broadcasters, Pay-TV operators, TV Networks, and any content distributor to increase engagement and reduce churn through content personalization.
Currently, most recommendation systems operate using explicit information provided by the user about their preferences (for example, by scoring previously watched content) using a technique known as collaborative filtering.
Extreme personalisation and artificial intelligence in the world of video
Recently there has been a lot of talk about personalization in the world of video. One of the questions that my colleagues and I have
Personalised Video Service User Experience is a Must
Personalisation is currently a trendy topic and is recognised as one of the key means to improve engagement and reduce churn for video service providers.
Content Smart Discovery “The New Paradigm”
Almost everyone in the civilized world knows that content consumption – more concretely, watching TV – has shifted from the “live” lean-back experience that was
Why Big Data and Artificial Intelligence is the next big thing in OTT?
Nobody can dispute that Over-The-Top (OTT) video distribution is here to stay. In most markets today, TV and video consumption via internet-connected devices is commonplace in
OTT is here. What’s next in video?
As a professional executive who has worked in the OTT environment since it started back in 2008, I have seen OTT providers across the globe
Do you want to start the process of reinventing yourself? Just travel.
Today is my first day as CEO of JUMP TV, the new company I have just founded together with my good partners Jesús Herrero (COO)
